Erfahrungen & Aktivitäten
Consultancy in market research including report writing, social studies and intercultural communication.
Well-founded understanding of cultural differences and their influences on perception, behavior and habits in countries of the Former Soviet Union, Western European countries.
Wide range of experience in different countries and cultural contexts with expert and consumer research in the following areas: business, FMCG, healthcare / pharmaceutics, mobile communication, internet products, automotive, bank & insurance, NGOs, donor agencies, etc.
Conducting and supervising qualitative and qual-quantitative projects, the whole project circle starting with the research proposal, project design to the presentation of the final results to clients. Usage of latest creative methods in qualitative research.
Moderation of focus groups, in-depth interviews, online bulletin boards and forums, workshops and brainstorming, desk-research.
Country of origin/nationality:
Russia / Russian & Swiss
Russian – English – German
TAGS (professional expertise):
– Media related topics